Tight Market Squeezing Specialty Contractors
by Dan Friedman
With the economy sluggish for a number of years and with
the New York metropolitan area taking a further drubbing in
the aftermath of the terrorist attacks of Sept. 11, 2001,
it is small wonder that the construction industry in the region
is finally sputtering.
With new starts, particularly of commercial buildings, slowing
to a trickle, specialty contractors are feeling the pinch.
"It's a very tight market," said Ron Barber, president
of Vestal, N.Y.-based Marco Electric Co. "We're seeing
very thin margins. This happens every time work gets slow.
It's not shocking but it's definitely annoying."
J. Robert Mann, CEO of E-J Electric Installation Co., which
is based in Long Island City, agreed.
"Things are really at the bottom as far as interiors
are concerned," he said. "The small and middle-sized
contractors are having a hard time. Very few high-rises are
being started. No one gets financed until they have tenants.
There's lots of projects in the design phase, but they're
on hold."
Earlier this year, E-J was busy working on the American Airlines
Terminal at John F. Kennedy International Airport, a major
redevelopment project that began in 1999. But as American
Airlines' business prospects continued to nosedive, E-J's
efforts were abruptly halted.
"We were told to stop work, get off the job and don't
come back for a year," Mann said. "So that's what
we did. That's never happened before."
Competition for the jobs that are still out there, which always
heats up when the economy cools, has been further intensified,
according to some specialty contractors, by the emergence
of more non-union contractors in the New York area.
"Pricing is really being pushed down by start-up, nonunion
firms," said Paul Desser, CEO of Seasons Contracting
Corp., an environmental contracting firm based in Lyndhurst,
N.J. "No matter how you figure it out, what they're bidding
can't be done. I'm not even talking about making a profit;
I mean it can't be done without losing money."
"I'm a nervous wreck," confessed Thomas Ruttura,
president of Ruttura & Sons Construction Co. Inc., a Farmingdale,
N.Y. firm that has done excavation and concrete work since
1918. "We've always been very, very busy, always had
everybody working. But the last two months we've caught up
on all our jobs and it's getting quiet. As I see it, a lot
of specialty contractors won't be around next year."
Not-So-Prompt Payment
Prompt payment, a challenge even in the best of times, is
growing ever more elusive.
"Cash flow is a major problem in the construction industry
in general and for the specialty contractor in particular,"
said Kevin O'Callaghan, president of Universal Builders Supply
Inc., a Mt. Vernon, N.Y.-based hosting and scaffolding contractor
that has done the scaffolding for the renovations of the Statue
of Liberty, the Washington Monument and Grand Central Terminal,
among others. "Retainage, at 10 percent, is now greater
than the profit. It's very hard when you're working this tight."
Desser said the biggest issue is collections. "It seems
like everyone is holding onto his last dollar and it's having
a ripple effect all the way down the line," he added.
Desser told of a particularly frustrating job done for 7 World
Trade Center, where Tishman Construction Corp. of New York
is the project manager. The site is leased by Silverstein
Properties Inc. for 99 years, but is owned by the Port Authority
of New York and New Jersey. However, Con Ed had a substation
on the site before the PA built the original 7 WTC and retained
some property rights.
"Tishman is holding $319,000 owed us," Desser said.
"The check is made out, but Tishman has to wait for a
letter from Con Ed. Con Ed is waiting for some special language
from the Port Authority. Plus, they still have my retention
money."
Mel Ruffini, senior vice president at Tischman Construction
Corp., responded that it was "just a matter of some paper
work" and that Desser would get all that he was owned
soon.
The problem is endemic, even with the most mundane jobs.
"Contractrors need to spend too much time and effort
on collections," said Donald Romano, president of Deer
Park-based Heritage Mechanical Services Inc., an Emcor company
specialiazing in piping and duct work systems. "That
same effort should be spent on working the jobs and bidding
new work."
No Assurance of Insurance
Adding to difficulty of trying to turn a profit is the increasing
price of insurance.
"Insurance is the most difficult issue out there,"
said Desser. "Many companies won't write demolition insurance
at all. Others who will want 8 to 10 percent of your gross
income."
Romano said his rates have gone up almost 35 in the last year.
"We can't seem to get a handle on what our costs are
with insurance, yet we need to predict them in order to bid
accurately," he added. "Insurance costs have become
a moving target."
Jerome Haber, president of W & W Glass Systems Inc. in
Nanuet, N.Y., which does architectural metal, curtain walls
and glass facades, said his firm has had good experience with
liability insurance. "Our coverage is increasing, but
it's still manageable," he said. "It's funny when
you consider a 10 to 12 percent rise to be reasonable."
New York-based specialty contractors across the board blame
the state's Labor Law 240/241 for their increasing insurance
costs. The law allows injured workers to sue the owners of
construction sites (who then hold up payment to general contractors
who, in turn, hold up payment to the subcontractors), but
does not allow the court to consider the role that the worker's
negligence may have played in his or her inquiry.
"More and more companies don't want to cover anything
in New York because of Labor Law 240," Mann said. "Everyone
is going through it; there's no quick solution."
O'Callaghan argued strongly for reform of the law. "We
have to get back to the days when we were responsible for
ourselves," he said. "Insurance is designed for
the tragedies, for the hard-working person who is hurt doing
his or her job. But it's problematic when so much of it is
going to attorneys getting rich misrepresenting their clients
and giving them bad advice. All it does is add expense to
everything we do. You want to help the guy who seriously got
hurt, but (with the current law) you have to fight everyone
as hard as you do the scam artist."
Construction and insurance industry groups continue to lobby
the Legislature on the issue. State Sen. Dale Volker, (R-C-I-Depew
Co.) and Assemblyman Joe Morelle, (D-Rochester) have each
introduced legislation to reform Labor Law 240/241.
Recently the New York State Association of Minority Contractors
lead a coalition to Albany that included the National Hispanic
Business Group, the Minority Business Leadership Group, the
General Building Contractors of New York State and the Building
Trades Employers' Association. They spent the day with members
of the Legislature's Black and Puerto Rican Caucus, seeking
support for reform of the law.
Changing With the Times
The picture is not totally grim. The category of "specialty
contractors" is broad and includes many different trades,
some of which are doing fine.
Babu Khalfen, president of the Brooklyn-based Signs &
Decal Corp., reported that business for his architectural
signage firm is booming. The recent adoption of international
signage standards for airports has brought the Brooklyn-based
firm lots of work at JFK's Terminal 4.
In addition, the Americans with Disabilities Act requires
signs of a certain size and type of lettering, along with
a Braille component, all of which means work for Khalfen's
company.
"This work has evolved like crazy," Khalfen added.
"It used to be, when we started 30 years ago, we walked
into a building after it was built and the owner said, 'Put
a sign here, put a sign there.' Now it's part of the construction
process from the start." Such exceptions aside, the number
of construction projects is shrinking.
"In New York we saw markets tightening, so we focused
on getting work with the big projects that we knew would happen,"
said Jeff Levy, president of Emcor Group Inc., an international
network of about 80 operating firms. "We focused on 731
Lexington and the AOL Time Warner Building. We have many assignments
on those projects both mechanical and electrical. At AOL,
we're working for the developer and for many of the tenants."
Emcor's size also helps. Its network extends across the nation
and around the world and includes a wide spectrum of specialties.
"Our size and breath allows us to shift to where the
work is," explained Levy. "That flexibility is not
something all specialty contractors have. We can concentrate
on strong markets and ride it out in weaker ones."
Even for smaller firms, the ability to change with the market
appears to be what it takes to survive the construction contraction.
"The biggest challenge is getting new work," said
Haber. "There's still a lot of residential, but we only
do commercial and institutional. It's a different kind of
work."
Romano countered that specialty contractors "have to
cover all the market sectors, instead of just bidding the
attractive commercial projects. ... We need to stay involved
with schools and MTA projects. Those jobs require additional
management, but when the other markets are lean these jobs
fill out our backlong. They all have mechancial systems and
that's what we do."
Desser added that contractors need to shift the paradigm of
their business models to find work. "If you've been doing
consistent demolition or environmental work for commercial
developers, you now need to shift to government work,"
he said.
"It means a move from, 'Give me a price and let's get
going,' to having to fill out 1,500-page documents. It means
all sorts of meetings that you don't have to sit through in
the private sector. The upside is you know you're going to
get paid and paid what was originally agreed to."
Where the Work Will Be
Many specialty contractors in the region see the bulk of work
shifting to the institutional and public sectors for the next
few years.
"Institutional and education is where the work is,"
Barber said. His firm, Matco Electric, is currently busy in
the expansion of the Albany campus of the State University
of New York; the renovation and expansion of the Baseball
Hall of Fame in Cooperstown; and the expansion of Bassett
Hospital, also in Cooperstown. In addition, Matco is working
for the Johnson City and Hornell school systems.
"There will be a lot of public work coming up and if
all the money comes through there will be a lot of work,"
said Mann of E-J Electric. His company recently won a contract
from the Port Authority of New York and New Jersey to upgrade
the electrical system within the Holland Tunnel.
Desser pointed to a number of major projects on the horizon,
all of which will depend on some form of public-private partnering.
There is the old Washburn Wire Factory, a five-acre site on
the East River at 118th Street. It is the largest site available
for development (other than Ground Zero) in Manhattan. The
talk is of bringing in big-box retail.
Rockrose Development Corp. is reportedly looking to develop
the site of the old Pepsi bottling plant on the Queens side
of the East River. Another possibility for redevelopment in
Queens is the site of the old Daily News publishing plant.
Some contractors are even optimistic about commercial development.
"There are some signs of commercial coming back,"
said Emcor Group Inc. president Levy. "There is the Hearst
Building (at the corner of Eighth Avenue and 57th Street)
and 7 World Trade Center. The opportunities are more selective
than two years ago, to be sure. But they are out there."
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